2024 Gold Sponsors
A huge thank you to all of our sponsors! We are immensely and sincerely appreciative for all of their contributions to our event. Please be sure to visit and support our local businesses.
Andreini Surfboards
Marc Andreini is a designer and shaper of custom surfboards for over 40 years. Specializing in boards for all wave types, locations, and the special people who surf there. World wide shipping available.
The Crow's Nest
The Crow's Nest Restaurant has been providing a memorable dining experience to locals and visitors for nearly 50 years. They are family-owned and very proud of our reputation and the satisfaction of our guests.
Devcon Construction, Inc.
We are a relationship oriented company where customers are top priority. We are dedicated to making their construction experience a successful one. We are known for providing outstanding quality, meeting time commitments and being budget oriented.
Atelier Qualia Surf
Qualia is a labor of love, a passion for artisanal work and a deep love for the ocean. Born and raised in Fleurines, France just outside of Paris, Fantine Capron, would seem unlikely to become a boardbuilder and Atelier Qualia Surf founder. But as a lil’ French grom, she spent summers visiting family in Laguna Beach. Little did she know, it would be her destiny. From her quaint village in the forests of Picardy, she moved to California permanently in 2018 to realize her childhood dream of surfing everyday of the year.
Doug Haut Custom Surfboards
Few outside Santa Cruz know the illustrious story of one of the best surfer- surfboard shapers to emerge from California. Doug Haut could have built a career out of his surfing accomplishments: charging Sunset Beach in the 60's, being an invitee to the prestigious Duke Kahanamoku contest, five decades of riding Steamer Lane.
JuiceBox Surfboards
Inspired by the true craftsmen of the industry, my goal has been to embrace and learn the craft from start to finish and constantly strive for higher quality both in design and aesthetic. I have been fortunate enough to study alongside master board builders and learn the fundamental techniques in shaping, glassing, sanding, resin work and design.
MERGE4
At MERGE4, we are committed to creating the best socks out there. Our approach is simple - we merge creativity, positivity, performance, and functionality to create socks that look good, have a great hand feel, and last. MERGE4 is also about celebrating individuality. We're not only focused on making socks - we're also doing our part to make the world a better place by always trying to take being socially responsible and sustainable to the next level.
Pearson Arrow Surfboards
Created in 1969 by Bob Pearson, Arrow was founded with the end customer in mind. Initially created to battle the mediocrity and lack of professionalism in the surf industry, Arrow strives to take customer service to an unseen high. Nowhere else in the surfing industry can an everyday Joe find a shaper, factory, and product geared so specifically towards his or her lifestyle.
Pizza My Heart
Pizza My Heart was founded right on Capitola Beach, and is still there. It’s not much larger than the average bedroom, but that tiny Capitola restaurant has become a landmark for surfers and beachgoers alike.
Shrine of St. Joseph
Open every day from 9-5, the Shrine church allows you to experience the presence of Our Lord in the Sacrament of the Holy Eucharist and through quiet, contemplative prayer and expression of personal devotion. We offer daily Mass and confession.
Steamer Lane Supply
Healthy and delicious food and drinks along with surf supplies and apparel, located within lighthouse field state beach. Look for us directly across the street from the world class surf break from which we got our name. If you need to fuel up for a sesh or after a run, need a tasty snack as you mosey along the cliffs, or snapped a leash catchin' a BOMB...WE GOT YOU!!!!
Strive Surfboards
Visit us at the shop:
815 Almar Ave. #8
Santa Cruz, CA 95060
(just up the street from Mitchell's Cove)
Or send us an email: strivesurfboards@outlook.com
Stockwell Cellars
We're a family owned and operated boutique urban winery and gathering place, making handcrafted unmanipulated single varietal wines and blends using Old World techniques and New World technology. Visit our warm and welcoming tasting room in Santa Cruz, CA. Mingle among local art and relaxing sofas nestled between dancing firelight. It's a little like gathering at a modern version of the village smithy.
Vernor Surfboards
High performance surfboards made in Santa Cruz,CA
From beginner to professional, Vernor Surfboards has a wide range of boards to choose from.
Ward Coffey Shapes
Let's face it folks, most people like comets, rockets and meteors, loud bangs and fireworks. Admittedly, there have been very little of these pyrotechnics at Ward Coffey Shapes over the last 25 years. I've been content to quietly hang my shingle, listen to my customer's wants and desires, and go into my hobbit hole and produce the goods. It seems to work and I thank you all for it.
NHS Skate Direct
NHS Skate Direct, formerly known as NHS Fun Factory is the official online store and offers the largest selection of Santa Cruz Skateboards, Independent Trucks, Creature Skateboards, Bronson Speed Co., OJ Wheels, Mob Grip, Krux Trucks, Ricta Wheels, Slime Balls, Bullet & Nor Cal products online.
Leechy Surfboards
Backyard surfboard builder born and raised on the westside of Santa Cruz.
Benjmark Surfboards
Benjmark Surfboards was founded by Rebecca Benjamin in Santa Cruz, CA. In 2015 Benjamin began working for 2 Mile Surf Shop in Bolinas, CA and it was this job and the love of surfing that would later have Benjamin moving to Santa Cruz in 2018 to finish her degrees in Computational Mathematics and Legal Studies. In 2020 when the pandemic hit and Benjamin was finishing her thesis on the Hydrodynamics of Surfboard Design, 2 Mile Surf Shop burnt to the ground so instead she found herself spending hours at Almar Surf Works learning shaping and resin work from Michel Junod and Jon Henderson (Strive Surfboards). The fusion of mathematics and surfing blend together in Benjamin’s unique perspective of approaching the water and the crafts which she creates.
Stormriders Surfboards
Ride the Sea of Joy spreading Aloha ! throughout the surfing communities of the world. Our sanctuary is sharing peace and aptitude for the environment we live in.
Dixon Surfboards
Wyatt is a 16 year old grom who has grown up on the beaches of Pleasure Point. He has watched his dad shape surfboards in their backyard shaping bay his whole life and started to take an interest in it. He shaped and glassed his first board when he was 14, and the bug took hold. Wyatt surfs every type of board available but has a strong connection to vintage boards and classic longboarding.
Surf Rats
Surfrats is a Santa Cruz company and was started by Matt and Martha Collins, a local family raising more surf rats. The Surf Rats logo was created by the late Jay Collins, Matt's father. Matt and his brothers grew up surfing Santa Cruz, and are the original Surf Rats. Our brand represents the surfing lifestyle and love of the beach and the ocean. Besides our Surf Rats line, we also offer products which display the numerous other works of art by Jay Collins, which were inspired by our beautiful California coast.
Save the Waves
Save The Waves Coalition (STW) is an international nonprofit that works with diverse organizations dedicated to protecting surf ecosystems. We believe that legally protected areas, effective stewardship and a mobilized constituency result in healthy and protected surf ecosystems.
Raw Elements
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Our products were developed by an ocean lifeguard
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We are an industry pioneer - forcing change, not reacting to it
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We hold ourselves to the highest standards and have the certifications to prove it including being, Leaping Bunny Certified, EWG #1 Rated, Made in USA and more - Raw Elements Certifications - Non-GMO Project Verified Sunscreen.
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We are committed to education, environmental awareness and sun safety
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We have a core team dedicated to creating a positive impact on the world
Thee Surf Cult
Sociological classifications of surf movements may identify a cult as a social group with socially deviant or novel beliefs and practices, although this is often unclear. Other researchers present a less-organized picture of cults, saying that they arise spontaneously around novel beliefs and practices. Groups labelled as "surf cults" range in size from local groups with a few followers to international like "THEE SURF CULT"
El Palomar
El Palomar is located in downtown Santa Cruz on Pacific Avenue serving unique Mexican cuisine. Dine in our main dining room or stop in for a quick bite at our taco bar. Or just relax at the bar saving water and drinking tequila. Have a large group? Ask us about our banquet room for private events.
Hotline Wetsuits &
Doc's Proplugs
The story of Hotline began in the late 1970's on the cliffs above a popular Santa Cruz surf spot, Pleasure Point. Avid surfer and medical professional Doc Scott, (of Doc's Proplugs), was checking the surf and chanced upon two surfers visiting from Japan. The visitors inquired about local motels but, being the ambassador of goodwill that he is, Doc Scott invited them to come stay with his family at their house in Santa Cruz. Turns out the two visiting surfers, Hiroo Iida and Mesehito Kito, were involved in surf product distribution in Japan. Doc Scott's daughter Brenda was living at the house and, as a result of her father's chance meeting, a friendship evolved between her and Hiro Iida. Starting as a pen-pal relationship and growing into a deep friendship, the two found they shared a vision of developing an international trade business. The result was Hotline wetsuits which was founded in 1979.
